Real Estate CONNECT w/ Guest Speaker: Ernie MacManus

Don't miss out on the strategies that are working in today's Real Estate Market! Join your host, Austin Larr, and his guest, Team Manager and Market Manager, Ernie MacManus.  They will discuss how Ernie developed Team Managers that could effectively coach newly hired trainees, as well as experienced high producing real estate agents. 

During his time as a Team Manager, Ernie succeeded in scaling his management count from 3 Team Managers to a total of 6, and at the same time nearly doubled the size of the agent population from 48 to 79.

Results of maintaining a high level of accountability and coaching support:

  • 43% improvement of customer close rates, from 7% to 10%

  • 42% revenue growth, from $19M to $27M

More About Ernie MacManus

“Prior to being promoted to Market Manager, I served as a producing Team Manager with an average of 15 reports. In this role, I was responsible for coaching agents after gaining intimate knowledge of their strengths and weaknesses, and getting to know their "why".

Once trust was established and their purpose was identified, the agent and I collaborated on goals that they ultimately set for themselves, and that I would hold them accountable for. 

As a Team Manager, I have many success stories, but the one that stands out the most is the case of Ixie Weber. Ixie was a hairdresser and former business owner who had no experience in real estate. The first course of business was transitioning our relationship from client/agent, as I helped her and her husband find and purchase their home here in Carlsbad, to new hire and direct report. This involved deep conversations to uncover why she wanted to be in real estate, what truly motivated her, and how she would sustain her motivation over the long term. No blood was spilled, but sweat and tears were abundant! In a very short time, Ixie began rising through the ranks of not only the Southern California leaderboards, but also the national ranking for deal count. She put a ton of work in, but she now sits atop the San Diego Market for Redfin and is among the highest producing real estate agents in the county. I am very proud of her accomplishments...

  • Four time President’s Club Winner

  • Total of 305 transactions in less than 5 years

  • $269 in deal volume”

RE CONNECTKimberly Bradley