Kickstart Your Week 8-19-24
Quick recap
Autumn shared her strategies for refocusing on the enjoyment of her business and re-engaging with her referral partners, emphasizing the importance of finding joy in improving the lives of others. She also discussed her team's approach to organizing referral partner events, an ongoing project with an agent focused on the elderly, and her community involvement. Lastly, the team discussed strategies to overcome analysis paralysis, prioritize execution, and the importance of supporting and educating people regardless of their background or needs.
Summary
Refocusing on Joy and Creativity in Business
Autumn shared her strategies for refocusing on the enjoyment of her business amidst its challenges. She highlighted the importance of finding joy in improving the lives of others and making a positive impact in the world. Autumn also discussed how she re-engaged with her referral partners and realtors by having open conversations about their struggles and brainstorming low-cost, fun activities that could help them. Cathy emphasized the value of maintaining a list of ideas for future implementation and encouraged the team to cultivate creativity and consistency in their idea generation.
Autumn's Referral Partner Events and Marketing Strategy
Autumn shared her team's approach to organizing referral partner events centered around shared interests, citing a successful customer appreciation event she helped plan. She also discussed an ongoing project with an agent focused on the elderly, as well as her community involvement, including coaching and plans to develop a program to support local educators. Autumn highlighted the success of her community's business and professional meetings, her use of video marketing, and her plans to create educational videos and host a "Pound Out Your Month" event. She also shared her strategy for advancing her business through community partnerships and the use of cost-effective marketing tools like QR code yard signs.
Overcoming Analysis Paralysis and Prioritizing Execution
Cathy and Autumn discussed strategies to overcome analysis paralysis and prioritize execution. Autumn shared her insights from a previous call, stressing the importance of learning from others. Nino encouraged the team to start lists of ideas and to begin acting on them, with a focus on community involvement and getting to know business partners. The team was also reminded of the value of deep conversations with potential clients and the importance of supporting and educating people regardless of their background or needs. For the following week, Cathy asked each team member to share one thing they planned to launch or execute based on their decisions.